Best High-End Bicycle Shop

2012 Winner ‘Best High-End Bicycle Shop’ in other markets »

Bicycle Habitat

244 Lafayette St., New York, NY 10012
(212) 431-3315
Serious cyclists have different needs than basic commuters and weekend hobbyists. A 34-year-old cycling institution in Soho recognized this and recently spun off a high-end shop a few storefronts from its main store. Here, you can find some serious performance equipment, ranging from the $18,000 Specialized/McLaren Venge to the more modest $2,200 Trek Madone. The focus at Bicycle Habitat is on racing bikes, but it also carries mountain bikes, from $10,000 on down, along with a good selection of shoes, kits, and gear. Finding the right geometry is at least as important as gear, of course: Specialized and certified staff offers comprehensive BG fittings for $200, and even more thorough fitting sessions complete with motion-capture video are available starting at $250. These guys are also trained for high-tech repairs like servicing hydraulic disc breaks and rebuilding suspensions. For all that, it's a surprisingly low-pressure environment, and the staff is as patient as it is knowledgeable. If you want to try something out, no problem—there's a 30-day return policy. 244 Lafayette Street, 212-431-3315, bicyclehabitat.com (10012)
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